Violeta Xanthoulis is a marketing and strategy enthusiast. She holds a BSc in Management and Marketing from the American College of Greece and an MBA from Warwick Business School. She started her career in 2002 as a Marketing Consultant at Grant Thornton Business Consulting. After working with customers in a number of industries, she decided to use her passion for technology in work. She then pursued a career in technology companies in various marketing roles. With experience in B2B and B2C in companies like Microsoft and Xerox she gained valuable experience on how marketing works in this fast-moving environment. Today she is Group Marketing Manager at Printec, a leader in CEE for transaction automation technology solutions, responsible for 16 countries. Violeta is an adjunct faculty member and teaches in the Business program.